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Creating Google Review QR Codes

Generate QR codes that customers can scan to leave a Google review for your business. When scanned, these QR codes take customers directly to your Google review page, making it easier to collect valuable feedback.

Step-by-step guide​

1. Get your Place ID​

First, you'll need your Google Place ID:

  1. Visit the Google Place ID Finder
  2. Enter your business name in the search box
  3. Click on your business in the results
  4. Copy the Place ID that appears in the info window
tip

The Place ID is a unique identifier that Google uses to identify your business location. It looks something like "ChIJN1t_tDeuEmsRUsoyG83frY4".

2. Create your review URL​

Once you have your Place ID, create your review URL using this format:

https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID

Replace YOUR_PLACE_ID with the Place ID you copied in step 1.

3. Generate the QR code​

Use the QuickChart API to generate your QR code. Here's an example:

https://quickchart.io/qr?text=https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID

If you enter this URL into your browser, you'll see a QR code like this:

tip

Use our interactive QR code builder to customize your QR code's appearance and preview it before downloading.

Customization options​

You can customize your Google Review QR code using any of the standard QR code parameters. For example:

  • Add your business logo in the center using centerImageUrl
  • Customize colors using dark and light parameters
  • Add a caption like "Scan to Review Us!" using the caption parameter

Here's an example with custom styling:

https://quickchart.io/qr?text=https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID&dark=4285f4&caption=Scan to Review Us!&captionFontSize=15

Best practices​

  1. Test your QR code - Always scan your QR code with different devices to ensure it works correctly.
  2. Add context - Include a call-to-action or instructions near the QR code to encourage customers to scan it.
  3. Strategic placement - Place QR codes in visible locations where customers are likely to see them:
    • Reception areas
    • Point of sale
    • Business cards
    • Email signatures
    • Receipts
    • Thank you cards

Need help?​

For questions about generating Google Review QR codes, visit our community forum.

To learn more about QR code customization options, check out the QR code API documentation.

Ian Webster

About the author

Ian Webster is a software engineer and former Googler based in San Mateo, California. He has helped Google, NASA, and governments around the world improve their data pipelines and visualizations. In 2018, Ian created QuickChart, a collection of open-source APIs that support data visualization efforts.

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